Post Graduate Diploma in Retail Management

What is the Post Graduate Diploma in Retail Management?

The Post Graduate Diploma in Retail Management is a diploma-level course that delves into the intricacies of retailing and associated sectors. Providing a comprehensive understanding of both theoretical and practical aspects, the program focuses on international best practices in the retail business. Covering topics such as service operations, consumer behavior, sales management, marketing management, and supply chain issues, the curriculum places a strong emphasis on retail management and marketing, exploring key developments and trends through workshops and consultancy projects.

Syllabus and Course Content

The curriculum, as prescribed by various universities and colleges, is structured as follows:

Semester I:

1. Information Systems for Managers
2. Corporate Social Responsibility
3. Business Economics
4. Business Communication
5. Management Theory and Practice
6. Organizational Behavior

Semester II:

1. Essentials of HRM
2. Marketing Management
3. Financial Accounting & Analysis
4. Strategic Management
5. Business Statistics
6. Business Law

Semester III:

1. Introduction to Retail
2. Consumer Behavior
3. Merchandising Management
4. Sales Management
5. Retail Store Design and Location
6. Cost & Management Accounting

Semester IV:

1. Global Retailing
2. Retail Store Operation and Inventory Management
3. Marketing Research
4. International Logistics & Supply Chain Management
5. Business: Ethics, Governance, and Risk
6. Project

Colleges Offering Post Graduate Diploma in Retail Management

1. Narsee Monjee Institute of Management Studies - NMIMS, Mumbai

Suitability of Post Graduate Diploma in Retail Management

This course is suitable for individuals seeking to acquire the necessary knowledge and skills for entry-level positions in the industry, fostering continuous learning and development throughout their careers. It aims to help students understand modern decision-making techniques and successfully operate as retail management practitioners.

Benefits of the Post Graduate Diploma in Retail Management Course

The program makes students employable in various sectors, including retail, marketing, banking, FMCG, e-commerce, and digital media. It imparts essential business skills such as budgeting, problem-solving, consultancy, and team management. Participants gain new perspectives to stay competitive in a fiercely contested market.

Employment Areas for Graduates

Graduates can explore employment opportunities in:

1. Advertising Agencies
2. Airlines
3. Banks
4. Colleges & Universities
5. Insurance Companies
6. Retail Shops

Job Types for Graduates

Graduates can pursue various roles, including:

1. Brand Manager
2. Category Manager
3. Digital Marketing Consultant
4. Entrepreneur
5. Logistic Manager
6. Operations Manager
7. Product Manager
8. Research Analyst
9. Retail Banker
10. Retail Planner
11. Sales Manager
12. Visual Merchandiser